A brand style guide is essential on how your brand should present throughout multiple forms of media. It is the ‘rule book’ for your presence in the market. It includes your logo in various formats, the brand colour palettes and colour combinations; defines the fonts to be used and other layout essentials  such as brochures, reports, web and signage applications, that are important when presenting your brand. A brand style guide is the one-stop shop for continuity across your brand collateral for all forms of media.

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